Paradox Pairs Snowflakes & Scope (#81) We should build more custom, one-off solutions when our product development lifecycle is in either exploration or growth stages.
Paradox Pairs Tribes & Identity (#80) Our identity is not a commodity to be traded or negotiated. Seeking tribes where open-mindedness is valued, who seek constructive feedback, and where we can bring our authentic selves are the only tribes who deserve our membership.
Advertising The re-emergence of Contextual Ad Targeting Ad platforms continue to push the false narrative that behavioral targeting, a mechanism that relies on creepy consumer data collection, is the pinnacle of marketing. Contextual ad targeting offers better results and better protection to publishers, advertisers, and consumers.
Paradox Pairs Discipline & Freedom (#79) Discipline is freedom's collaborator, focusing our attention on administrative tasks at deliberate times, granting us freedom to use the remaining time for our creative pursuits.
Paradox Pairs Option & Obligation (#78) Our work has many Right Turn on Red (RTOR) moments, where our actions are options not obligations.
Paradox Pairs Grit & Quit (Paradox Pair #77) All obstacles are not equal, and sometimes those obstacles are signposts that we are pursuing the wrong destination altogether.
Paradox Pairs Kindness & Directness (Paradox Pair #76) Respecting someone so much that you give them candid, constructive feedback, even when delivering that message is hard, is kindness.
Advertising Google Is Protecting Their Moat, Not Your Privacy We should all be skeptical that Google will deliver on its promise to improve consumer privacy and expand data protection, when that very act will erode Google's dominance.
Paradox Pairs 2022's Top 7 Most Read Paradox Pairs We look back at the seven most popular paradox pairs of 2022.
Paradox Pairs Ambition & Discontent (#75) Being discontent serves as an early warning signal that our ambitions are out of balance.
Paradox Pairs Friction & Satisfaction (Paradox Pair #74) Friction is a design tool, when applied correctly it improves our experiences, decision satisfaction, and can protect us.
Paradox Pairs Overconfidence & Performance (Paradox Pair #73) Unexpectedly, as uncertainty and complexity rise, making the outcome less predictable, we find that overconfidence rises too.